← Back to Blog
Communication Skills4 min read

Cross-Cultural Communication Challenges

By Angel Reyes, MPH, MCHES

TL;DR

Cultural competence develops through humble inquiry, relationship building, and learning from mistakes rather than through mastering a checklist of cultural facts.

The Public Health Practicum Logbook

Stop Scrambling at the End of Your Practicum

The Public Health Practicum Logbook gives you the structure to track hours, map competencies, and build portfolio-ready evidence—all semester long.

Get Your Copy on Amazon

Your coursework emphasized the importance of cultural competence. You learned about health disparities across populations and the social determinants shaping health outcomes. Yet when you begin working directly with communities different from your own, the gap between theoretical knowledge and practical communication becomes apparent.

You worry about saying the wrong thing, making assumptions, or inadvertently offending community members. You recognize that cultural competence courses provided frameworks but not fluency. This discomfort is a normal part of developing genuine cross-cultural communication skills.

Moving Beyond Cultural Checklists

Introductory cultural competence training often presents cultural characteristics as fixed traits of particular groups. This approach, while intended to increase awareness, can reinforce stereotypes and overlook the tremendous diversity within any cultural community.

Individual community members do not represent their entire culture. Their beliefs, values, and practices reflect unique combinations of cultural heritage, personal experience, education, generation, geography, and countless other factors. Approaching any individual as a representative of their demographic group misses their individuality.

Effective cross-cultural communication begins with recognizing what you do not know about each person you encounter. Humble curiosity serves you better than confident application of cultural generalizations.

Practicing Cultural Humility

Cultural humility offers a more sustainable framework than cultural competence, which implies a destination of mastery. Cultural humility recognizes that learning about other cultures is an ongoing process requiring continuous self-reflection and openness to growth.

This approach involves examining your own cultural positioning, including the assumptions and biases you bring to interactions. What aspects of your own cultural background shape how you see the world? What privileges or limitations has your cultural position created? This self-awareness provides foundation for genuine engagement across difference.

Cultural humility also involves acknowledging power dynamics in professional relationships. As a public health professional, you hold institutional power that community members may experience differently based on their histories with systems of authority. Recognizing this dynamic allows you to work toward more equitable interactions.

Asking Rather Than Assuming

When cultural questions arise in your practicum work, asking respectfully often works better than assuming based on perceived cultural identity. People generally appreciate genuine interest in their perspectives more than they appreciate being categorized based on demographics.

Frame questions with humility: "I want to make sure I understand your perspective. Could you help me understand...?" This approach acknowledges your position as learner rather than expert while respecting the community member as the authority on their own experience.

Be prepared for diverse responses. Not everyone from a particular background shares the same perspectives or practices. Your question might reveal that the cultural generalization you learned does not apply to this individual or community at all.

Building Relationships Over Time

Trust across cultural differences develops through consistent, respectful presence rather than through single interactions. If your practicum involves ongoing community engagement, prioritize relationship building as foundational to effective communication.

Show up reliably. Follow through on commitments. Remember details from previous conversations. These basics of relationship building carry particular weight when historical experiences have given community members reason to distrust institutions and their representatives.

Listen more than you speak, especially initially. Community members often have sophisticated understanding of their own health needs and barriers. Your role may be amplifying their knowledge rather than providing expertise they lack.

Learning From Mistakes

Cross-cultural communication mistakes are inevitable. How you handle them matters more than avoiding them entirely, which is impossible.

When you realize you have said something offensive or made an incorrect assumption, acknowledge it directly. A simple, genuine apology demonstrates respect and accountability. Avoid lengthy explanations or defensiveness, which can center your discomfort rather than the impact of your mistake.

Reflect on what led to the error and how you might approach similar situations differently. Some mistakes reveal gaps in knowledge that you can address through learning. Others reveal biases you were not aware of, providing valuable opportunity for growth.

Seeking Guidance Appropriately

Your preceptor and colleagues with more cross-cultural experience can provide valuable guidance. Ask about their approaches to situations you find challenging. Learn from their successes and their mistakes.

However, be thoughtful about placing the burden of cultural education on colleagues or community members from marginalized groups. This labor, often expected and uncompensated, can become exhausting. Balance asking others with doing your own learning through reading, training, and reflection.

Embracing Discomfort as Growth

The discomfort you feel navigating cross-cultural communication signals that you are engaging genuinely with challenging material. Comfort often indicates staying within familiar territory where learning is limited.

Effective cross-cultural communicators remain perpetual learners, continuously examining their assumptions and expanding their understanding. Your practicum offers valuable practice in developing this orientation, even when individual interactions feel awkward or uncertain. The skills and humility you develop serve communities throughout your career.

Graduate School Success Video Series

Complement your learning with our free YouTube playlist covering essential strategies for thriving in your MPH program and beyond.

Watch the Playlist
Tags:cultural competencehealth equitycommunity engagementdiversitycommunication

For more graduate school resources, visit Subthesis.com